According to reports, the U.S. Food and Drug Administration (FDA) has authorized iqos, a heating and non combustible tobacco device produced by Philip Morris International Tobacco, as a risk improved tobacco product.

Heat Not Burn Device

In this regard, Helen Redmond, a New York University scholar, said that in the future, heating non combustible tobacco products (HNB) would be beneficial to public health.

In fact, at present, several major international tobacco companies have developed HNB products. In addition to the iqos device of Philip Morris International Tobacco Company, there are also glo pro and glo nano of British American tobacco company.

In fact, such technologies are evolving and becoming more consumer friendly.