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US FDA issues e-cigarette ban, bans most flavored e-cigarettes

2020/01/07|Sealebia|Industry news

On the 2nd local time, the US Food and Drug Administration (FDA) issued a ban on most fruit-flavored and mint-flavored e-cigarette products to curb the surge in youth use.

e-cigarette ban

The FDA said the rule would take effect in 30 days and could take enforcement action against companies that do not comply with the ban. In addition, if corporate products are marketed to young people or fail to take “appropriate measures” to prevent young people from accessing e-cigarette products, there is also a risk of regulatory measures being taken.

The FDA said companies can still sell tobacco and menthol products.

U.S. Secretary of Health and Human Services Alex Azar said in a statement on Thursday that the agency is taking a comprehensive and proactive approach to enforcing legislation passed by Congress, under which the market There are no legal e-cigarettes.

The FDA has express banned this kind of e-cigarettes with cartridges like Juul, Allowing stores continue to sell flavored nicotine in bottle.

Hazard said on Thursday that the FDA's decision allow continue to sales tobacco and menthol flavored products was due to their "less attractiveness" to young people.

The ban will have some impact on Juul. Under scrutiny, Juul has stopped selling flavored e-cigarettes in the United States except menthol, Virginia tobacco and classic tobacco flavors.

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